Blog
Choosing your business hours - surely it’s easy?
Sounds amazing! But are there any bad moves you could be making and not even being aware of it? How about being the caffeine hit for your local area, and closing on a Monday?! Read on to find out why this is a terrible business move.
Marketing ideas for your Laser Clinic salon
Marketing tips for laser clinics are quite specific and need to be considered carefully. This post discusses the top marketing tips for your laser clinic. Based on the work we have done with laser clinic salons, this is a list of proven strategies.
Your bank balance doesn’t always equal your profit - here’s why:
Many times you will find that your bank balance is different to your profit. That is because your bank balance simply tells you how much you have in the bank, it does not tell you how much profit you have made. This article explains the difference between your bank statement and your profit.
How to write a Business Plan – one you can actually use!
They key to writing a successful business plan is to make it practical. Otherwise it won’t be used. It will sit in your drawer and gather dust. This post explains the way to create a practical plan you can actually use.
Is a ‘Bonus Gift Card’ better than a Discount?
There is nothing good about a discount. It hurts your Gross Profit - it robs you of cash! A Bonus Gift Card on the other hand... sends a totally different message AND keeps the money in your pocket!
A reflection on 2020…
But more than simply looking back, it's equally important to set the sights on the year ahead. Because, if there’s one thing we should learn from 2020, it’s this: something is surely to happen that will take us by surprise. But that’s not the important bit... It’s how we prepare for it and deal with it that matters!
The science behind the up-front franchise fee
The upfront fee reimburses the franchisor for their time and cost to develop, test and refine the franchise business model. It includes the development of the brand, marketing, systems and processes, management, sales and recruitment costs.
Can franchising teach small business anything?
Here are our top 10 favourite elements of franchising which can provide good foundations for any business. It’s useful to consider which apply for you.
How to make your ‘offer’ essential.
It's really quite simple, the elements you need to include are:
Relevance, Quantifiable value, Differentiator
Oh, and one more! But you'll need to read on to find out...
Hospitality can be tough.
We speak to Anja Carruthers, virtual CFO for hospitality businesses to understand a little bit more about the industry here in Australia and back in Austria where she is from.
The reason I do Movember.
Besides lookin good - I’m determined to help fight it off.
Because cancer doesn’t care who it gets. It’s affected my family and my loved ones. I could be next.
I’ll do what I can to help those who can fight it best. If that means growing a Mo to raise money to support the brains who study it, I’ll do it.
Real life example of how new business owners are dealing with the next 12 months.
Setting a plan for your COVID recovery is a great way to prepare for the future. Knowing the steps to take for re building your business allows you to build a solid foundation on which to grow and develop your business.